Meet Sandra Alyce


First of all, you can call me Sandy.


I've always loved words. 

Growing up, I loved to read and write stories and take photos, but I never considered myself "creative." To me, being creative meant being able to draw or paint or sculpt—and believe me, I cannot do any of those things!.  But as my high school newspaper editor, I learned basic PageMaker and Photoshop, and I began to love design as well as writing. 

In college, I studied communications and creative writing. For my Master's degree, I took marketing and design classes. This was all before social media really existed (unless you count MySpace, but let's not!), or I'm sure I would have taken those courses too.

After college and newly-married, I took on the role of Communication Specialist (now Director of Marketing and Communications) at a large private school in Florida. I improved my photography skills, learned basic video production, started learning website design and coding, honed my graphic design skills, and sought more training in InDesign, Photoshop and Illustrator. I implemented Facebook, Twitter, Instagram and Pinterest at the school and learned how to use social media for marketing and advertising. I read articles and blog posts and industry publications on marketing and social media, advertising and SEO, blog basics and storytelling and so much more. 

I started using my skills to help friends and family with invitations, flyers, home decor prints. I took family photos and sports photos. I created logos and edited newsletters. 

I started SandraAlyce Creative Services in 2011 with the goal to help individuals and businesses with their graphic design, social media and marketing needs. My love for words has evolved into a love of marketing and design. 


Education

  • B.A. in Communication (Cedarville University, 2003)

  • M.A. in Communication with an emphasis in professional writing (Spring Arbor University, 2007)

  • Courses in writing and composition, journalism, creative writing, design, editing, and research

Experience

  • Currently serve as the Director of Marketing and Communications at a large private K4-12 school

  • Adjunct Instructor of Public Speaking at Southeastern University

  • Sports team photographer since 2011

  • Served as a sports writer and sports editor for my college newspaper (2001-2003)

  • Worked as a sports writer for a local newspaper in Ohio (2002-2003)

  • Social Media Writer (Facebook and Twitter) for Proverbs 31 Online Bible Studies (2017 to present)

  • Contributing Writer for First 5 (2021 to present)